Learn to Become a Search Engine Expert Using Forums
As a website owner, getting your site listed and
placing well in the search engines can turn into
a full time job. Search engine optimization is
the process of altering your site so it appears
in the top listings of the major search engines.
You can hire someone to do it for you and pay out
thousands of dollars, or you can be "web savvy"
and learn how to do it yourself.
True search engine optimization does not involve
tricks or search engine Sp.m, but techniques that
help websites become more search engine friendly
and therefore rank better.
So how does a novice learn what search engines find
important, let alone which search engines to optimize
for? The answers to these questions and much more
can be found online in discussion forums. Discussion
forums are a valuable resource and a fertile learning
ground for anyone with the motivation to learn. Hang
out a while and read the posts and you'll soon absorb
so much new information that you may become an expert
So where do you find these forums? If you want to
learn from the best, you've got to know where the
best hang out. I'm going to save you the research
time by introducing you to the "cream of the crop."
1) HighRankings Forum:
This discussion board, run by the acclaimed search
engine expert Jill Whalen, is priceless. The forum
is broken down into categories ranging from
optimization tips and techniques to link building
and copywriting techniques. You'll need to choose
a user name and password and confirm your new account
by email before using the board. Jill really knows
her stuff, and I highly recommend her free newsletter
2) Best Practices S.E. Forum:
You'll find this forum to be a very busy place. Nice
variety of topics broken down by individual search
engines so you can pick the exact engine you want
to study. You'll also find information on pay per
click search engines, link popularity and much more.
Again, you'll need to register before using the board.
3) SiteOwners/ Webmasters Forums
Not specifically a search engine board. Topics are
for website owners, but if you look closely you'll
see a category titled "search engine optimization,"
with a lot of activity. You'll find a range of topics
and general questions on how to achieve a better
ranking. As with the others, you'll need to register
first before posting.
4) Search Engine Marketing Forums:
Offered by JimWorld.com, this forum is a great example
of everything an informative board should be. You'll
find a real sense of community here. Topics are broken
down by categories like "search engine optimization,"
organic and pay per click search engines, Net marketing
strategies and more. At the time of my visit, there
were over 5,000 topics posted in the optimization
category alone. JimWorld offers many excellent resources
like free website templates, tutorials, helpful tools
and again, a great ezine.
5) Cre8asite Forums:
Covering topics like usability, web design and search
engine optimization. You'll need to drill down to find
the category you need. Some of the categories had well
over 4,000 posts when I visited, so there are a lot
of goodies to be found here.
Who said there's no such thing as "a free lunch?"
Search engine forums are literally a goldmine of
information, and they won't cost you a dime. By
spending some quality time in these forums, you'll
find your knowledge base increasing daily until you
become one of the "experts" yourself. When that
happens, you can start posting responses and helping
other newbies yourself.
Forums are a community of people, so if you benefit
from them it's always a good idea to give something
back by reaching out to other participants. Remember,
everything you need to improve your search engine
rankings is out there; it's your job to go and get
it. See you at the "top."
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