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Work at Home Principles
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Five Easy, Pain-free Ways To Boost Your Productivity FAST.
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21 Proven Thinking Patterns
The 5 Step Website Marketing Plan
10 Steps to Increase Your Business Profitability
Balancing Home & Work: The Challenge of the Home-Based Business
Setting Goals That Will Never Let You Quit
Essentials Of Word Of Mouth Marketing
13 Free or Cheap Effective Advertising Methods
The Secret to Making Goals Happen
Learn to Become a Search Engine Expert Using Forums
Creating a Vision for Your Business Success: Designing Your Life and Work Deliberately
How to Get Search Engine Traffic
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10 Sizzling Ways To Ignite Your Profits
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A Website? Who Needs It?by Jennifer Stewart
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Lazy Person's Guide to Internet Wealth
- Free book
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Did you know that every week, approximately 80,000 new people log on to the Internet? That's 80,000 additional people every week who need help to find their way around this new communication system; 80,000 potential new customers for your products or services; 80,000 more people sharing in the e-commerce boom.
Doesn't it make sense for you to take steps to connect with these people and to offer them a helping hand? Remember what it was like when you first tried to make sense of websites, search engines, HTML ...? It was like a foreign language, but there was no phrase book.
The Net has made it possible for us to establish relationships with people from across the road or across the world - there are no more borders, no more oceans separating us. Now is the time to actively build your network - all the predictions are that this is just the beginning. It's estimated that one billion people will be online by 2005 - that's a lot of people in anyone's language!
This week's article looks at why everyone is going to need a website in the years to come.
Don't forget to enter the draw for your chance to win a free six-part Writing course - there's now one drawn on the first Monday of every month. Just click to enter: https://www.write101.com/letters/sales.htm
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A Website? Who Needs It?
By Jennifer Stewart Write101.com
You hear a great deal about the Internet these days - that it's revolutionised communication ... commerce ... education ... Life-As-We-Know-It ...
Is this just hype?
You be the judge:
An Internet Tale
After spending over twenty years at the Chalk-face - as a high school teacher, the novelty had worn off somewhat - so I did what so many others are doing now, I started looking for ways I could achieve that most desirable of lifestyles and be my own boss.
Home Based Businesses (HBB) are the fastest growing segment of the economy with thousands of people launching out on their own every week. But there are pitfalls in setting up your own business: capital equipment can consume huge quantities of your precious resources; advertising costs can be horrendous - but since they're the only way you can tell people about your product or service, you have no choice; printing costs eat into more of your money; then you have to pay for postage, long distance phone calls and faxes to suppliers and customers ... And we haven't got to the problems that can arise when suppliers let you down, when there are problems with transport ... aargh!
If I sound as if I've 'been there and done that' ... it's because I have. My first business was marketing a series of courses I'd written. I had the courses printed; I set up a free-call number and a reply-paid postal system; I advertised in all the major newspapers in three states; I paid to have the courses mailed to those who ordered them ... and I soon discovered that I was just covering costs ... but only just. This certainly wasn't the door to economic freedom I'd visualised (OK, let's be honest ... it wasn't the freedom I'd fantasised about. Where were the big cheques every week? Where was the huge customer base that was supposed to be clamouring for me to write more and more courses for them? Mere figments of my imagination!)
Enter: the Internet!
But then I discovered the Internet - and suddenly there was no need to print hard copies of my course - I could email the whole course to students anywhere in the world! And it didn't cost me any more to send courses to a hundred people than it did to send one course to one person. Suddenly my running costs were reduced and I was able to halve the price of my courses.
I could change the course as I saw the need, adding newer examples to keep it up to date, deleting sections I wasn't happy with, rewriting whole sections. Plus, I now had the most amazing advertising vehicle for my course - a website!
I was able to put up examples of my writing, I could show people what was in the course, I could point out the importance of being able to write well. I could do anything! And this was all because of the Internet.
Mind you, it took me some time to work out how to actually build a website - I made some terrible mistakes and wasted an incredible amount of time - time that I could have been using to build my business. (My first efforts are outlined in an article I wrote, The Saga of the alt tags.)
That was in 1998 and my business has expanded to include professional writing services - something I'd never thought about doing. It grew because people I met through the Internet asked my advice about their own writing and then asked me to write for them - I now have clients from every continent (except Antarctica!).
That's what happens with business opportunities - they just sort of arrive out of nowhere and you have to be ready to recognise them and grab them before they get away!
The Internet has to provide the greatest
opportunity of all - in its capacity to change the way we do business and
communicate, and in the rapidity with which all this has happened. In 1996,
there were an estimated 40 million Internet users worldwide, but according to a
study released at the end of March this year, by market researcher the Angus
Reid Group - https://www.angusreid.com
- global internet usage is well on its way to reaching 1 billion users by 2005.
More than 300 million people have already logged on and nearly 150 million more
are planning to this year.
(Statistics from Masha E. Geller's MediaPost: https://www.mediapost.com )
Why You Need a Website
Within the next five years, it's estimated that websites will be as common as phones are today - and look how we've come to rely on them!
As well as using your website to facilitate your business, as I did, there are countless other uses:
Developers have seen the writing on the wall and many are now building housing estates with Internet access a standard inclusion in new homes - it's the way of the future and we can learn to use it or get left behind.
NB If the spelling of words such as "organisation" in this article worried you, please read this: https://www.write101.com/aus.htm